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THE WORLD'S FIRST 2-IN-1 ANTI-BACTERIAL TREATMENT SYSTEM

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Company Media Contact Information
Media Contact Name: 
Dana
Media Contact E-Mail: 
Media Contact Phone: 
6572364040
Company: 
Bactakleen
Booth #: 
50226

Introducing the innovative Ultra Mist Anti Bacteria fumigation system that is designed to eliminate up to 99% (as tested by TUV) of germs, bacteria and fungus lurking inside air conditioning systems of vehicles and properties. Most people take for granted the air we breathe thinking that is safe and clean when in actual fact there are literally millions of germs, bacteria and fungus growing inside the air conditioning system. Until now, it was an extreme tedious and expensive task to clean and remove the germs, bacteria and fungus from air conditioning system as it would take a lot of time and equipment to do so.

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Switch-Pros SP-9100 Answers Marketplace Demands

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Company Media Contact Information
Media Contact Name: 
Laura Muertter
Media Contact E-Mail: 
Media Contact Phone: 
949-581-2991
Company: 
Switch-Pros by Off Road Engineering LLC
Booth #: 
38157

RANCHO SANTA MARGARITA, CA (October 24, 2017) - In response to the demands of the marketplace, Switch-Pros has developed an amped up version of their previous SEMA Award winning switch panel power system.

Dubbed the SP-9100, this new system has RGB backlighting, with a Color Picker app screen to allow for precise matching to factory dash lighting. It also offers increased maximum amperage, a great number of higher am circuits, and the ability to Daisy Chain up to three switch panels to one power module. With the addition of a power module voltage and temperature readout on the app screen, and adjustable current limits for each circuit, this system offers features that far exceed what the user would expect for the price point. We have even added color coded output wires to help the installer map out and trace wires during the installation process.

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HOZEEZ® FROM BISHOP INNOVATIONS HAS BEEN AWARDED A UNITED STATES PATENT AND REGISTERED TRADEMARK.

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Company Media Contact Information
Media Contact Name: 
Bob Bishop
Media Contact E-Mail: 
Media Contact Phone: 
781-264-5698
Company: 
Bishop Innovations
Booth #: 
13115

September was a great month for Bishop Innovations: Our HOZEEZ® product now has protected intellectual property to support our ongoing market rollout. The HOZEEZ® Registered Trademark was published in the United States Patent and Trademark Office’s Official Gazette on September 19, 2017, and the Notice of Allowance of our HOZEEZ® Patent was issued by the USPTO on September 20, 2017.

Acceptance of the Patent and Trademark is recognition of the uniqueness of the HOZEEZ® design and name. HOZEEZ® is regarded as the best hose guide for water hoses, air lines, and extension cords, and now our Patent and Trademark protect the advantageous features of our design, engineering, and name.

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Metra PowerSports to Debut New Micro-Amplifiers and Can Speakers with RGB Lights at the 2017 SEMA Show

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Company Media Contact Information
Media Contact Name: 
Morgan Burton
Media Contact E-Mail: 
Media Contact Phone: 
386-235-4062
Company: 
Metra Electronics
Booth #: 
11639 and 35227

Holly Hill, FL - October 2017 – Metra Electronics is expanding the product line of their new brand, Metra PowerSports, by adding can speakers and micro-amplifiers, which will debut at the 2017 SEMA Show in Las Vegas from October 31 - November 3. Metra is launching more than a hundred new products at the show, but these speakers and amplifiers represent an all new category for the manufacturer. SEMA attendees can see these new products at Metra’s main booth #11639 in the North Hall or at booth #35227 in the South Hall, which will feature off-road, powersports and truck accessories. These products will also be showcased the same week at the Fort Lauderdale International Boat Show, at booth #4191 inside the Sailfish Pavilion at the Broward County Convention Center.

Waterproof 6.5” Can Speakers with RGB Lights

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OPTIMA Batteries Partners with CarCast for Live Podcast at SEMA Show

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Company Media Contact Information
Media Contact Name: 
Erin Guth
Media Contact E-Mail: 
Media Contact Phone: 
6302973778
Company: 
OPTIMA Batteries
Booth #: 
20323

OPTIMA Batteries is partnering with Adam Carolla and Matt D’Andria to host a live edition of the CarCast podcast at the 2017 SEMA Show. Adam and Matt will help OPTIMA make a significant new product announcement in the OPTIMA booth #20323 on Tuesday, October 31at 3:30pm PST. Adam and Matt will be signing autographs in the OPTIMA Batteries booth after the show.
Special guests will feature BimmerWorld founder and OPTIMA PowerPro Ambassador James Clay and Cam Douglass, Director of Marketing, OPTIMA Batteries, Johnson Controls. Together with Adam and Matt, the group will unveil the new product and talk about it in action, as James put it to the test at the 2017 Nürburgring 24-hour race course in Germany and at the Pikes Peak International Hill Climb in Colorado.

The Ultimate Grab Anything, Mount Anywhere Claw - Grabbing Off-Road enthusiasts and smartphones like nothing before it.

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Company Media Contact Information
Media Contact Name: 
Hailey Johnson
Media Contact E-Mail: 
Media Contact Phone: 
7608057500
Company: 
Mob Armor
Booth #: 
51715

"The ultimate grab anything, mount anywhere solution to the Mob Armor line," says Joel Hitchen, 25-year-old lead engineer and co-founder of Mob Armor.The Mob Mount Switch Claw has three talons that can attach up to 2-inch roll cages to near zero diameter bars, box shapes and grab handles. "The Claw" is the newest addition to the Mob Mount Switch line created to perform in unforgiving terrains.

The Mob Mount Switch Claw employs a powder coated aluminum cradle and high tension slide mechanism to hold almost any smartphone in any case securely. This product features a full 360 degree rotation for the phone, and a 50 degree tilt motion for adjusting viewing angle. This smartphone mount is now available for pre-order, and will be out for delivery by Nov. 20, 2017 in two different sizes and a variety of eight colors.

Stop by Booth 51715 in the Performance Pavilion with the First Time and Featured Exhibitors, to catch up with the team and the innovative technology they offer.

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New E-Z UP® Endeavor™ shelter brings next level of customization, strength

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Company Media Contact Information
Media Contact Name: 
Kristin Austin
Media Contact E-Mail: 
Media Contact Phone: 
800-45-SHADE x3039
Company: 
E-Z UP
Booth #: 
20269

FOR IMMEDIATE RELEASE
NORCO, Calif., Oct. 24, 2017 – Take your customization to another level with the strongest and most durable portable shelter on the market, the new Endeavor™ shelter by International E-Z UP, Inc.

The shelter is available in a 10-foot by 10-foot size with the 10-foot by 15-foot size making its debut at the E-Z UP booth, No. 20269, during the SEMA Show, Oct. 31 – Nov. 3 in Las Vegas.

The Endeavor comes in eight standard top colors – punch, limeade, black, royal blue, gray, orange, splash, and white – along with 17 premium top colors and the ability to customize with designs and logos done through award-winning printing.

The shelters feature aircraft-grade aluminum frames available in the all-new matte black and have an octagonal design for added durability and performance.

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New E-Z UP® Hang Space™ an instant solution for storage or changing-room space on display at SEMA

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Company Media Contact Information
Media Contact Name: 
Kristin Austin
Media Contact E-Mail: 
Media Contact Phone: 
800-45-SHADE x3039
Company: 
E-Z UP
Booth #: 
20269

FOR IMMEDIATE RELEASE
NORCO, Calif., Oct. 17, 2017 – The new Hang Space™ Tri and Hang Space™ Square by International E-Z UP, Inc. are the must-have solutions for that lack of storage or changing-room space in a shelter.

The Hang Space is on display at booth No. 20269 during the SEMA Show, set for Oct. 31 – Nov. 3 in Las Vegas.
The Hang Space attaches to your E-Z UP® shelter using adjustable truss clips, setting up in seconds for an instant storage closet or changing room.

E-Z UP Chairman Mark Carter, the creator of the original and still No. 1 Instant Shelter® canopy, designed the new Hang Space™ after seeing a need for a storage area or changing room inside shelters at tradeshows.

“We needed to build something that has storage space for boxes, T-shirts and other products and looks nice inside the shelter,” he said, adding, “The Hang Space clips in, so it’s easy to use and very versatile.”

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BISHOP INNOVATIONS INTRODUCES HOZEEZ® PRIVATE LABEL PROGRAM

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Company Media Contact Information
Media Contact Name: 
Bob Bishop
Media Contact E-Mail: 
Media Contact Phone: 
781-264-5698
Company: 
Bishop Innovations
Booth #: 
13115

Bishop Innovations now offers a private label program for HOZEEZ® retailers and distributors. Car care and automotive accessories companies with unique identities have recognized the value of adding HOZEEZ® to their product lines and have requested private label branding.

We now offer the following options to organizations who want to offer HOZEEZ® as a product that can be tied into their own company identity:
• Custom colors to match company branding
• Custom labels with company identification and logos
• Private label branding or dual branding
• Retail counter display box with company-specific graphics

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Hyperco Expands Suspension Coil-Over Spring Line

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Company Media Contact Information
Media Contact Name: 
Sarah Ostrander
Media Contact E-Mail: 
Media Contact Phone: 
8473495787
Company: 
Hyperco - MW Industries, Inc.
Booth #: 
34281

Hypercoils® now offers 3" ID E-Series Coil-Over Springs For Off-Road and Powersports

Chicago, IL—October 25, 2017—Hyperco, an MW Industries company, has expanded its suspension coil-over springs product line to serve the growing off-road and powersports markets. The additional Hypercoils 3" ID E-Series coil-over springs use the same spring design technology that has been used on winning Indy 500 race cars since 1965.

“Hypercoils have helped me take my program to the next level,” says TORC and GNCC Series UTV racer Tim Farr. “Hypercoils setups on my Can-Am deliver a noticeable increase in performance and consistency, and enable me to push even harder while still maintaining control,” he continues.

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OVERHAULIN’S MARK OJA MAKES A STOP FOR SWISSTRAX

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Company Media Contact Information
Media Contact Name: 
Delanie Shelton
Media Contact E-Mail: 
Media Contact Phone: 
760-347-3330
Company: 
Swisstrax Modular Flooring
Booth #: 
21201

OVERHAUL THIS. Mark Oja is not only an automotive mastermind, but he has an unwavering spirit that caught our eye. As the Swisstrax team has gotten to know him, it is easy to say he has left a lasting impression, like many of the Hot Rods he’s helped overhaul. Swisstrax recently floored Oja’s newest shop, California Speed & Custom in SoCal with an eye-catching modular hardwood tile, also know as Reclaimed Pine Vinyltrax®. You might know Oja best for his past appearances as a key member of the “A-Team” on Velocity’s Overhaulin’ but we can guarantee he hasn’t stopped there. Swing by the SEMA Swisstrax booth #21201 to see what his future holds, snap a photo, grab an autograph, ask him some questions and maybe get some answers. He will be hanging out Tuesday from 2:00 - 4:00 pm and Thursday from 10:00 am -12:00 pm, so why not meet him for yourself? If you feel up to it, ask about the newest flooring addition to his shop.

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GoJak® Air™, new revolutionary pneumatic lifting system. Zendex Tool does it again!!

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Company Media Contact Information
Media Contact Name: 
Dean Coccaro
Media Contact E-Mail: 
Media Contact Phone: 
6464173484
Company: 
GoJak Zendex Tool Corp
Booth #: 
11261

Zendex Tool Founder and Inventor Al Coccaro has done it again!! After years of testing and research the inventor and sole manufacturer of the GoJak® Faster Caster System® is proud to introduce its newest product line, GoJak® Air™. It's a revolutionary designed lifting system to replace hydraulics floor jacks that simply don’t last. Powered by compressed air and built with GoJak® durability. The secret is in the welded reinforced steel frame and reliable air springs. A host of additional features, including strategically placed grease fittings, will keep GoJak® Air™ running smoothly for years. Prior to painting, the GoJak® Air™ on display in the Gojak® - Zendex Tool Corp booth (#11261) was cycled over 100,000 times under load in our Danbury CT test facility. After that many cycles the unit shows virtually no wear and would be the equivalent of using this jack 10 times a day, 365 days a year for 27 years!! Stop wasting money on sub-standard hydraulic floor jacks.

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GoJak® SUV - Finally a Vehicle Jack/Dolly System built for Trucks and SUVs!

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Company Media Contact Information
Media Contact Name: 
Dean Coccaro
Media Contact E-Mail: 
Media Contact Phone: 
6464173484
Company: 
GoJak - Zendex Tool Corp
Booth #: 
11261

You asked, Zendex Tool delivered!! Introducing the newest member of the Gojak® family, Gojak® SUV™ Model 7016. Equipped with four super-heavy duty G.F. nylon casters (ANSI ICWM-2012 certified) and a unique steel roller design, Gojak® SUV pushes the limits of what can be moved with an auto-positioning dolly. Able to easily handle dual rear tires and designed specifically for Light Duty Class 1 & 2 trucks and SUV’s (up to 7,000 lbs). As always, with the Gojak® name, comes Zendex Tool’s 30+ year commitment to uncompromising quality, GoJak® durability and ease of use. Most importantly all GoJak® branded products now come with a 7-year limited warranty and are proudly designed, manufactured, tested and proven in the USA since 1984. The Gojak® Faster Caster System®, there really is no better value.

DW400 – DW’s Highest Flowing In-Tank Fuel Pump Available

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Company Media Contact Information
Media Contact Name: 
Mark Hutchison
Media Contact E-Mail: 
Media Contact Phone: 
405 323 4103
Company: 
DeatschWerks Fuel Systems
Booth #: 
20745

DeatschWerks DW400 – DW’s Highest Flowing In-Tank Fuel Pump

Oklahoma City – October 17, 2017 – Over the past 7 years, DeatschWerks (DW) has grown their fuel pump line to include 12 unique models that provide a wide variety of flow and fitment options. However, the ever increasing power outputs of today’s aftermarket engines have created the need for a new in-tank pump with flow capabilities beyond anything currently available. Today, DW is answering that call with the release of the DW400 in-tank pump.

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DeatschWerks DWR2000 Fuel Pressure Regulator

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Company Media Contact Information
Media Contact Name: 
Mark Hutchison
Media Contact E-Mail: 
Media Contact Phone: 
405 323 4103
Company: 
DeatschWerks Fuel Systems
Booth #: 
20745

In the spring of 2016 DW released the DWR1000 adjustable fuel pressure regulator, combining the best aspects of existing regulators on the market and adding improvements in materials and design to culminate in the best all-around regulator on the market today. The DWR1000, which supports up to 1000 HP builds, has been a huge success and proven to be popular in multiple automotive segments, but there is one bit of feedback that could not be ignored. Consumers wanted it to support even more power. So the DWR2000 was born.

The DWR2000, just like the DWR1000, is designed from the ground up with e85 in mind and is constructed with 100% e85 compatible materials such as stainless steel, anodized aluminum, and nitrile, unlike many popular regulators on the market today that contain brass internals, which can corrode and weaken when used with e85.

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HushMat Owners Launch New Venture – ZyCoat, LLC – and Revolutionary New ZyBar® Manifold and Exhaust Coating for Automotive Industry ZyBar is part of the ZyCoat® Family of Thermal Coatings Already Proven in High Temperature Applications

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Company Media Contact Information
Media Contact Name: 
Tim McCarthy
Media Contact E-Mail: 
Media Contact Phone: 
913-599-2600
Company: 
HushMat & ZyCoat
Booth #: 
23297

Olathe, Kansas (October 31, 2017) – The owners of HushMat recently formed ZyCoat, LLC as the exclusive distributor of ZyBar® Manifold and Exhaust Coating, a game-changing new product for the automotive industry. The first product in the ZyCoat® line of first-of-their-kind thermal coatings, ZyBar is a unique formulation adapted from coating technology that has been successfully used in the aerospace industry for years to neutralize the radiant heat produced in airplane engines.

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DS18 2018 Catalog Ready

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Company Media Contact Information
Media Contact Name: 
Rob Ferro
Media Contact E-Mail: 
Media Contact Phone: 
7728009273
Company: 
Ds18 Car Audio and Electronics
Booth #: 
50331

DS18 proudly announces their 2018 catalog! With over 90 pages, the catalog features the complete lineup of DS18 series, from the Double din radios to DS18 tshirts. It was quite a job for the TEAM to design and make this catalog unique to the industry, and it was done just in time for SEMA.
Come by the DS18 booth and check out the Products, and if you want a catalog, swing by also.

Download the catalog here >>> http://www.ds18.com/catalogs-

CRC Industries Launches K&W® Stop Leak Solutions Website

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Company Media Contact Information
Media Contact Name: 
Dori Ahart
Media Contact E-Mail: 
Media Contact Phone: 
215-674-4300
Company: 
CRC Industries, Inc.
Booth #: 
13057

CRC Industries Launches K&W® Stop Leak Solutions Website

Horsham, PA – K&W has delivered the best DIY leak solutions since 1938 when it introduced Permanent Metallic™ Block Seal, one of the first coolant additives to provide permanent repair. From head gaskets and engine blocks to automatic transmissions and power steering, K&W stop leak products for aging vehicles are affordable and effective alternatives to costly repairs and parts replacements. Stopautoleaks.com, the new website for the K&W Stop Leak Solutions line of car maintenance products, is designed to help drivers who have vehicles with fluid leaks identify and repair the leaks themselves so they can start driving again.

The K&W website features an interactive product selector called “Fix My Leak.” The feature allows customers to quickly find the right product for their specific problem by answering a few simple questions. “Fix My Leak” incorporates search options for leak color, leak location, and observed symptoms.

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CRC Industries Launches New CRC Brakleen® Pro Series Brake Parts Cleaners at SEMA

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Company Media Contact Information
Media Contact Name: 
Dori Ahart
Media Contact E-Mail: 
Media Contact Phone: 
215-674-4300
Company: 
CRC Industries, Inc.
Booth #: 
13057

Horsham, PA – CRC Industries, Inc., a global supplier of specialty chemicals for maintenance and repair professionals and do-it-yourselfers, has introduced the new CRC BRAKLEEN Pro Series Brake Parts Cleaners. BRAKLEEN, the original aerosol brake parts cleaner, was developed in 1971. It was the very first product of its kind, and CRC is still the #1 brand used worldwide today. The new line of professional-use BRAKLEEN Pro Series cleaners offers increased fills, improved formulas, professional labeling and comes in four variations: Non-Flammable, 50-State VOC Compliant, Non-Chlorinated High VOC, and Non-Chlorinated Low VOC with less than 45% VOCs.
The BRAKLEEN Pro Series Non-Flammable product (part number 05089PS) contains the same industry-leading formula as the original, strongest formula but offers 53% more product. The three Non-Chlorinated products in the Pro Series line have upgraded formulas and more cleaning power than their standard-size counterparts.

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PRESTONE WASHER FLUIDS TAKE WINDSHIELDS TO THE NEXT LEVEL OF CLEAN

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Company Media Contact Information
Media Contact Name: 
Alexandra Lundy
Media Contact E-Mail: 
Media Contact Phone: 
818-610-1566
Company: 
Prestone
Booth #: 
30321

High Performance Solutions Handle Mother Nature’s Toughest Challenges

Chicago, IL. – Prestone Products Corporation, the leader in under-the-hood chemicals, offers a powerhouse line-up of windshield washer fluids. Prestone advanced windshield washer fluids keep your windshield clean without hindering the latest vehicle technology. Prestone’s formulations have been extensively tested to not interfere with rain-sensing wiper technology or washer fluid reservoir continuity sensors.

Prestone has always been a leader in washer fluid performance. Specially-engineered to keep windshields flawless with a streak-free shine, the Prestone family of windshield washer fluids keeps your windshield crystal clear all year long, in all weather conditions.

Prestone offers multiple formulas for winter and summer that go beyond the “blue fluid.” The windshield products include:

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